Mira Showers
Now, when faced with repositioning the UK’s No.1 shower brand you’d think that there’s not much to do, after all, they’re already No.1. Well, you’d be wrong. This was the first major activity for Mira in 20-years so, it had to knock some socks off. And, that’s exactly what we did. After developing the brand’s new positioning ‘Showering Perfection’ (and, 3 or 4 great ad concepts) it wasn’t long before we enlist the help of No.1 advertising photographer, Alex Telfer, to create one of the most visually stunning ad campaigns you’ll see this year, or any year come to that! Usually, we don’t like blowing our own trumpet but, for this one, we’re blasting out a medley of the top 100 trumpet hits. We just can't wait to see how well it does!